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This article is provided free of charge thanks to sponsorship by Pharmacy Mentor, a UK pharmacy marketing and web development agency that supports community pharmacies with websites, SEO, social media, online booking systems and wider digital marketing.

Pharmacy websites, Google listings, paid search adverts, Meta adverts, TikTok videos, Instagram posts and email campaigns can all be valuable ways to tell patients about pharmacy services. However, advertising pharmacy services online also creates legal and professional risks, especially where the service involves prescription-only medicines.

The key rule is simple:

This article is provided free of charge thanks to sponsorship by PharmData
UK NHS community pharmacy statistics and market insight

Pharmacy teams may need to check whether a healthcare professional is registered, licensed or otherwise authorised to practise. This may be relevant when checking whether a prescription is valid, when investigating a suspicious prescription, or when deciding whether medicines may be supplied to another healthcare professional or organisation.

Registration checks may also be needed as part of due diligence when supplying medicines by way of wholesaling, or when supplying medicines to another healthcare provider for use in treating patients.

This article is provided free of charge thanks to sponsorship by PharmCD
PharmCD is an electronic controlled drug register designed in accordance with the requirements of the Misuse of Drugs Regulations 2001.

Where an organisation is required to keep a controlled drug register under the Misuse of Drugs Regulations 2001 (“MDR 2001”), the register may be kept either as:

The key legal question is not whether the register is electronic, but whether it meets the statutory definition and statutory requirements for a “register”.